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Staging Your Home to
Sell...
When considering selling your
home, there are key issues to me considered. Homes that
show at their best command a higher price and sell in a
shorter period of time.
The following comments touch only on areas often
neglected or overlooked.
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1. BATHROOMS: Few places in the home can get so
dirty so fast, and yet few things will 'unsell' a
house as fast as dirty baths. Vanity, sink, faucet
hardware, and mirror are the focal points, but other
potential problems might be soap residue in a shower, a
moldy shower curtain, accumulated dirt in the track of
the sliding shower door, soiled or missing grout,
stained toilet bowls, and dirty or tattered bath mats.
2. KITCHEN: Like baths, kitchens get dirty all by
themselves. Most buyers will inspect this area
carefully, so extra time invested here is well spent.
Clean the stove inside and out. Replace stained or
corroded reflector plates under the heating elements on
electric range tops. Don't neglect the kitchen exhaust
hood; buyers frequently check this area as a clue to
general housekeeping.
3. WINDOWS: Clean windows are an absolute
necessity if a house is to look its best, yet this is
very often overlooked.
4. WATER HEATER AND SOFTENER: Perhaps because it
is so unusual, a sparkling clean water heater or water
softener really impresses buyers - and it takes so
little time and effort.
SNIFF OUT UNPLEASANT ODORS
1. WET TOWELS AND WASHCLOTHS: Residents of a home
frequently aren't aware of what a potential source of
bad odor these are. Replace all used towels with fresh
ones before a showing.
2. SOILED CLOTHES: When the house is being shown,
keep dirty laundry out of the living area; move it to
the utility room, garage, or storage area. This applies
especially to a diaper pail,
3. GARBAGE: Take all trash and garbage out of the
house, particularly any food-related discards for the
kitchen, and make sure no potatoes or onions are going
bad under the sink or, in the pantry. After running
garbage through a disposal unit, grind up part of a
lemon to add a fresh smell.
4. CATS AND DOGS: As a first step, move the cat's
litter box out of the house. And be sure to clean up
after the dog before any showings.
IMPORTANT REMINDERS
1. VALUABLES: You may have valuable possessions
that you like to display in your home, but when the
house is being shown to strangers is not the time. Never
leave small valuable items lying around on counters or
visible in closets or cabinets. Get them out of sight,
if not out of the, house. If you keep firearms in your
home, keep them in a locked closet or drawer. Don't
invite a problem.
2. EXCLUSIONS FROM THE SALE: Make a note now of
the items you do not intend to include with the sale of
the house. Freestanding items generally are not
included, but when in doubt, spell it out. Some items
that often cause misunderstandings are light fixtures,
draperies, large mirrors, water softeners, garage door
openers.
3. KEYS: As you are readying the house for the
market, make a note to gather all the keys for the
house, including keys for doors, deadbolts, garage
doors, and any padlocks around the property.
TIPS FOR
SHOWING
1. LIGHTS: Open all draperies and window blinds.
In most rooms, you should turn on lights for a bright
and cheerful look. Lamps and indirect lighting are
preferable, but use overhead lights if that's' all there
is in a particular room.
2. LIGHT SWITCHES: If some wall switches operate
wall outlets, plug in a lamp or radio to demonstrate
that the switch works. When a buyer flips a switch and
nothing happens, he instinctively suspects a problem.
3. AROMAS: Set out some fresh flowers, both for
their appearance and fragrance. Right before an agent
showing, place a small dish of vanilla extract in your
oven at 250 degrees.
4. CLOSETS: Keep doors closed except for walk-in
closets. Have those doors slightly ajar and turn on the
lights to draw attention to this special feature.
5. POSTERS AND SIGNS: We live in a tolerant age,
but don't take a chance on offending a potential buyers.
Remove all signs or posters that might be considered
offensive.
6. ASHTRAYS: Dirty ashtrays are both unsightly
and a source of objectionable odor to nonsmokers. Keep
them clean or put them away.
7. UTILITY BILLS: Have copies of the past twelve
months' bills available, or at least a written summary
of the amounts paid monthly for the period.
8. PETS: Get them out of the house or in a cage,
if not off the property. Some people don't like dogs,
and nobody likes muddy paw prints on a clean suit or
dress. Cats can be just as objectionable to the person
who doesn't like them, and invariably a cat will single
out the cat-hater to use as a rubbing post.
9. MUSIC: Soft background music will help create
a relaxed mood that prompts buyers to linger and enjoy,
but it is better to have no music than loud music. Never
have the television on when the house is being shown.
10. YOUR PRESENCE: Most buyers will not relax and
closely inspect a home if the owners are present, so try
to arrange to turn the home over to the Salesperson. If
you must remain at home, refrain from talking unless
questions are directed to you. All too often, a seller
will jump in to point out some special feature, fearful
that the salesperson might overlook it. But, please bear
in mind that some of the most successful sales people
will say little or nothing during showings, and for two
reasons: First; they have made their selling points
before entering the house; and second; they want the
buyers to discover some things for themselves in order
to build excitement. The Salesperson also knows the
buyer’s temperament. So trust the Salesperson's
professional judgment.
ONE FINAL NOTE: The legal principle of caveat
emptor (let the buyer beware) is dead or dying. We
are living in an age of consumer awareness, and it's
hard to find a court that won't favor the buyer in a
dispute. In fact, consumer groups and many government
agencies are taking the posture that the seller has a
positive obligation to disclose everything.
If you have a problem in your home, don't mask it. A
common example is the homeowner who spray-paints a
ceiling to cover water stains caused by a leaking roof.
If you have a major problem that you don't intend to
correct, disclose it! Sure, some people will be turned
off by the, prospect of a major repair, but most buyers
who otherwise like the home will be philosophical about
a problem openly displayed. And usually, they will
discount the price they offer by far less than the cost
of the repair.
Please allow me to assist you in "staging" your home to
sell, and lets put its "best foot forward"! |